Lotte Duty Free Online Star Avenue Promotion
A Special Experience with KickFlip at Star Avenue
An online promotion built around artist-led content to celebrate the opening of Star Avenue, featuring a photocard-based goods event. Various artist images are presented as downloadable wallpapers and collectible assets, offering visitors a sense of choice while extending interaction beyond the initial campaign experience.
ClientLotte Duty Free
TypeDigital Campaign Design
Date2025
Visual Concept
A cosmic-themed visual approach emphasizes a sense of special moments, building a distinct identity around artist-led content. Photocard-style layouts and interactive elements transform the experience from simple viewing into an active journey of selection and collection.
